NATIONAL BOATING WEEK: BIAV MEMBERS INVITED TO PARTICIPATE
National Boating Week is fast approaching and will take place from 25 September to 2 October.
This is a major national initiative and the BIA and BIAV are inviting members to participate, and despite the current lockdowns, to make the most of this great opportunity.
Click here to see a great deal of information relating to National Boating Week, how to register your involvement with BIA, the new national Discover Boating platform, the three target groups of this program, all of the digital assets to promote National Boating Week, media messaging information, and more!
Just some of the possibilities for National Boating Week are -
Develop a National Boating Week suite of deals and/or bargains for the week and build these into your own National Boating Week campaign.
Conduct an Open Day/s (in Regional Vic and subject to COVID limitations) with features that may include –
Sausage sizzle
Music
Guest appearances
Deals and bargains
New releases
Also, if you’re in Regional Vic, and subject to COVID limitations, conduct a Come and Try session/s on a nearby waterway.
Develop some National Boating Week specific digital messaging, using the assets provided, and attract traffic to your social media platforms, website, and onto your phone.
Like and share the assets and daily posts that BIA/BIAV provide.
Conduct scheduled Zoom or Facebook Live sessions with experts outlining how to Discover Boating, and how you can help attract new people to boating.
Or you may have heaps of other great ideas
Whatever you choose to do, it will be promoted on the National Boating Week platforms to complement your own promotions.
To register directly, click here. For all information on National Boating Week, click here.
We look forward to your involvement and if you have any queries please contact:
Mary Papantoniou (Membership) | Millie Kelly (Communications) | Domenic Genua (BIA)